Recent Question/Assignment
Homeless World Cup
Intro with the purpose
Q1 - What are the key factors that explain the growth to date of the HWC? What are the growth accelerators for the future?
Q2 - What factors may have inhibited the growth of the HWC? What factors might inhibit it in the future?
Q3 - What are the benefits and risks for Nike to partner with HWC? Which party do you consider benefit the most in the Homeless World Cup-Nike relationship? Why?
Q4 - How can it position itself for future success? What is our proposal for Mel Young - how can he make NIKE more involved in the coming years?
Summary
Source + Appendix
Additional Aspects
HWC is facing a financial crisis: what will be their main need?
Check the existing partnerships they have. It will give you food for through for the HWC-Nike partnership
Deadline - March 5
Requirements - Word (Max 8 pages) + appendix