Word Limit 2000-2400
Guidelines to Case Study 2
Required: Based on your analysis of VRD Industries in Case Study 1, you are now required to continue the external change consultancy role. Case study 2 requires you to implement change intervention models to solve the company’s range of change issues. Use the same list of issues and problems and assumptions from Case Study 1. However, if needed, add additional relationship and behavioural assumptions based on less than perfect information as follows:
A. Intervention 1: This intervention is asking you to be creative in choosing an organisational learning technique to get people to work more cooperatively and yet more creatively. For instance, if you used a ladder of inference, how would this work and how would it help to solve the issues in VRD? Please quote from some classical articles in this field such as Espedal, B. (2008), Murray, P (2002), Argyris, C (1993)
B. Intervention 2: Use the team building process intervention. Describe and explain why this process will be useful and how it can be implemented within VRD given the facts in the case. For the team building exercise, use the intervention techniques explained on P240 through 242 of Waddell et al. Try to use team skills or behaviours that seem applicable for VRD, not what is in the text. Use the text table structure however as a basis to build and describe your team building process intervention. Please use and quote relevant theoretical points from at least the following readings in your Module books including Bulla, R. Bell, C. (1986), Murray, P. Millett, B. (2011), Kirkman, B.L., & Rosen, B.( 2000).
C. Intervention 3: Use the integrated strategic change intervention explained on P311 through 314 of Waddell et al. Please note that this intervention is not asking you to do a Strategic Plan as in Strategic Management. Rather, it is focused on developing an Integrated Strategic Change Process. Please use and quote relevant theoretical points from at least the following readings: Cummings, TG 1997, Greiner, L. Bhambri, A. (1989).
D. In relation to intervention number 2, design a team building survey similar to (but not the same as) Table 7.2, page 241-242 in your text. Here, have a closer look at the problems and issues in the case. Now if you were May or Lee, what things would you like to see in your team? (e.g. innovative thinking).
E. Evidence: This is very explicit in Point 5 above. There are enough references listed above for you to demonstrate how theory is linked to practice.
Good luck with Case Study 2 and I look forward to reading it!