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Assignment 2
Structure
•Introduction (200 words)
•Key Arguments of the Authors (400 words)
•Differences in the Arguments (400 words)
–Another very important area of the report
–State clearly / evaluate the differences of the 2 authors
–Maybe look at a Table to illustrate your answers
–Use evidence to state your claims (eg. Quotes, examples).
Tables
Assignment 2
-Structure
•Introduction (200 words)
•Key Arguments of the Authors (400 words)
•Differences in the Arguments (400 words)
•Recommendations (300 words)
–Another very important area of the report
–Your “thoughts”
–based on personal and work experience
•Back up with evidence / references
Recommendations (example from marketing)
It is recommended:
• that Choice Chocolate take immediate measures to launch and promote Slim Choice alongside its existing product range; that Slim Choice adopt a fresh and healthy image and be promoted in the media using slim, energetic and young models;
• that the models convey a sense of health and vitality to the consumer while enjoying Slim Choice;
• that the slogan “A Slim Choice a day keeps you going all the way” be used in the launch campaign;
• that 6 April, the 10th Anniversary of the World Congress on Health and Diet, be the date for the launch;
• that all the reporters be presented with free samples of Slim Choice, along with product endorsement statements by renowned health experts as part of the launch campaign;
• that Slim Choice be available at all supermarkets, candy stores, health food shops and newsagencies from the date of the launch.
https://unilearning.uow.edu.au/report/4b.html
Assignment 2
-Structure
•Introduction (200 words)
•Key Arguments of the Authors (400 words)
•Differences in the Arguments (400 words)
•Recommendations (300 words)
•Conclusion (100 words)
–Your “wrap up” of the report.
Conclusion (example from accounting)
Outdoor Equipment Ltd is not in a very secure financial position.
Improvements in every area of the company are needed if the
company is, in the first instance, to survive and then grow.
The key
areas of reform are the liquidity of the company and the quantity
and quality of working capital, profitability, and financial stability.
Management must address these areas simultaneously if the company is to overcome its present poor record.
https://unilearning.uow.edu.au/report/4b.html
Assignment 2
Structure
•Introduction (200 words)
•Key Arguments of the Authors (400 words)
•Differences in the Arguments (400 words)
•Recommendations (300 words)
•Conclusion (100 words)
•References
–Minimum of 6 reputable and relevant information sources....academic and/or reputable industry journals.
–Use the APA / Harvard Referencing Method
References
•Bowman, J.P. and Branchaw, B.P. (1988). Business Report Writing, 2nd ed Chicago: The Dryden Press
•Canberra University (n.d.) Academic Skills Centre: Report Writing. Retrieved January 4, 2015 from http://www.canberra.edu.au/studyskills/writing/reports
•Charles Sturt University and New South Wales Department of Education and Training. ( n.d.)
Writing a Business Report. Retrieved November 19, 2015 from http://www.hsc.csu.edu.au/business_studies/intro/writing/writing.html
•Eunson, B. (2007). Business Writing, Milton: John Wiley & Sons Australia, Ltd
•Kimberley, N and Crosling, G (2008) Student Q Manual, (pp.42-46), (4th ed.) Clayton: Faculty of Business and Economics, Monash University
•Meyer, C. (2010). Communicating for Results: A Canadian Student’s Guide, 2nd ed., Ontario: Oxford University Press
Assignment 2
-Structure
•Executive Summary (100 words)
•Introduction (200 words)
•Key Arguments of the Authors (400 words)
•Differences in the Arguments (400 words)
•Recommendations (300 words)
•Conclusion (100 words)
•References
•Exec. Summary
– write this after you have written and read through your report
Executive Summary
The operation of garden taps can pose a difficulty for many tap users. This report describes and evaluates the range of possible design solutions the design team has generated. A lack of commercially available solutions to the problem was identified and three alternative solutions were subsequently
designed. Evaluation of the alternative solutions identified a tap handle extension, named ‘Easy Tap’, as the optimal solution to the problem. This tap handle extension consists of a channel -type attachment, onto which a vertical tube is joined, which in turn supports a larger handle that is over twice the length of the existing tap handle. 'Easy Tap' is able to slide onto the existing tap
handle, its over
- size handle providing a greater torque
- moment for the user that overcomes the difficulty of operating the tap. A commercial evaluation suggests that ‘Easy Tap' will not only be a possible design solution to the problem but will also be a commercially viable solution to the problem.
https://unilearning.uow.edu.au/report/4b.html



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