HOLMES INSTITUTE
FACULTY OF
HIGHER EDUCATION
Assessment Details and Submission Guidelines
Trimester T3 2020
Unit Code HI6008
Unit Title Business Research
Assessment Type SUPPLEMENTARY
Assessment Title Mini-literature review and research design proposal
Purpose of the assessment (with ULO Mapping) The purpose of this assessment is to ensure a student who requires and qualifies for an approved SUPPLEMENTARY ASSESSMENT is able to document a mini-literature review and research design.
Matches to Unit Learning Outcomes 1, 2, 3, 4, 6, 7
Weight 100%
Total Marks Note: The SUPPLEMENTARY ASSESSMENT result will be either 50P (a passing grade) or NN (a failing grade).
Word limit At least 1500 words
Due Date Within 10 days of final results being released to students. Note that this deadline cannot be extended for any reason.
Submission Guidelines • All work must be submitted on Blackboard by 12 midnight on the due date, along with a completed Assignment Cover Page. [No cover page -20%]
• The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings, paragraphing, and page numbers.
• Reference sources must be cited in the text of the report, and listed appropriately at the end in a reference list, all using Harvard referencing style.
HI6008 SUPPLEMENTARY ASSESSMENT
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SUPPLEMENTARY ASSESSMENT Specifications Purpose:
This unit aims to give you an opportunity to combine many facets of your acquired MBA skills into the production of a research project mini-literature review and research design proposal.
It is explicitly designed as a SUPPLEMENTARY ASSESSMENT for students who qualify for a Supplementary Assessment and are duly notified thereof. You must complete and submit this INDIVIDUALLY.
Task
Your task is to prepare a report of 1800 words based on the following scenario:
Your CEO has requested you to ascertain whether or not she/he should expand the company by opening a new branch in the Australian city of Darwin. You are required to:
a. Your business currently operates in either retail or manufacturing. Ensure that you specify which and describe the industry.
b. Use the city you are currently based in (i.e. where your Holmes campus is) as being the current base from which your company wishes to expand.
c. Research relevant socio-economic facts about Darwin.
d. Explain the company and its brand positioning (this must be an existing brand, not a hypothetical one).
e. Clearly state the Research Problem.
f. Research relevant secondary data (at least 8 references, of which at least 5 must be academic journal articles. [In your reference list, ensure that you provide the details of each reference in
Harvard style, plus the URL of anything you accessed online, and the date on which you accessed it).
g. Decide what primary data will be needed and state how you would go about collecting it, i.e. the methodology design, in particular specify your sample frame of participants and the type of interviews you would use.
h. Add the complete questionnaire and state how you would analyse the data.
Assignment Structure should be as the following:
1. Official Holmes Cover Page
2. Introduction (a to e above) [approx. 450 words]
3. Research of literature review / secondary data ; f above [approx. 900 words]
4. Research design (what primary data is needed; how will it be collected, analysed, interpreted, g above) [approx. 450 words]
5. List of references [not part of the word count]
HI6008 Business Research SUPPLEMENTARY ASSESSMENT
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HI6008 SUPPLEMENTARY ASSESSMENT - Marking Rubric
Section
PASS* FAIL
Official Holmes Cover Sheet
Must be attached as front page of word document
1. Introduction (a to e)
(approx. 450 words)
2. Literature Review (f)
(approx. 900 words)
3. Research Design / Methodology (g)
(approx. 450 words)
List of References in correct format with all detail
(and URL where needed)
*All sections must earn a PASS in order to complete the unit.
Note: Inclusion of any work that is not entirely your own without accurately referencing the source constitutes plagiarism and will result in a FAIL and a recording of Academic Misconduct.
HI6008 Business Research SUPPLEMENTARY ASSESSMENT