Purpose:
This assignment aims to enhance students’ research and analytical ability through the application of their
economics knowledge learned in the course unit to compose a company report.
The recommended assignment structure for final submission is as follows:
Note*: The structure content is not limited to the items listed above. Creativity for a better report
structure is a key requirement.
Detailed requirements of the assignment
You are a group of advisors to the Management Board in your company with Headquarters in Australia. As advisors you are first, required to conduct research on your selected sector/industry covering the previous 5-10 years. Second, you are required to present a company strategy to your Management Board covering the next 5 years. Third, your Management Board requires that you make a presentation of your findings and strategies, and you prepare a 2,500 word market report. The market report should, as a minimum, address the following key issues:
(i) A description of your company and the industry of your company
(ii) An analysis of the market structure of the industry
(iii) A discussion about the demand and supply conditions for your product(s) or service(s).
(iv) A discussion about the demand elasticity for your product(s) or service(s)
(v) An analysis of a recent event that has (or is likely to have) substantial impacts on your industry/sector.
Note: if your company has many products and/or services, you can select a representative product/service to discuss for points (2); (3); (4); and (5).
This report should provide useful information for your company’s Management Board. It should use a variety of resources, including the textbook, newspapers, industry reports, the ABS website, and other sources.
Furthermore, your report should include headings and sub-headings. It needs to be properly referenced using the Harvard style and at least 5 references.
Australia sector/ industry selection distribution
1. Agriculture sector: livestock and meat industry
2. Agriculture: fresh foods industry
3. Agriculture: Floriculture industry
4. Automotive industry
5. Aviation Industry
6. Beverage Services
7. Building and construction services
8. Consumer services: Hairdressing
9. E-commerce
10. Education University and tertiary institutions
11. Education: Early childhood-Primary Education
12. Education: Nursery and Education care sector
13. Education: Schools education sector (Primary and secondary)
14. Education: Technical And Further Education (TAFE) sector
15. Energy Utilities Industry
16. Engineering and architectural services
17. Entertainment: Live performance industry
18. Entertainment: recorded entertainment and cinema industry
19. Finance: foreign exchange market
20. Finance: Superannuation services
21. Financial services –Banking sector
22. Financial services -Insurance Services
23. Fishing
24. Forestry
25. Games and sports
26. Gasoline supply services
27. Hair and beauty
28. Health Care and Social Assistance
29. Healthcare services- Home care and Aged Care Services
30. Health care-Disability services
31. Information: Broadcasting
32. Information: internet
33. Information: land line telephone communications
34. Information: Mobile telephone communications
35. Labour industry
36. Leisure and hospitality: Marine tourism and charter vessels
37. Leisure and hospitality: Cruise services
38. Leisure and hospitality: Fast foods
39. Leisure and hospitality: Hotel and Accommodation services
40. Leisure and hospitality: Tour and Travels services
41. Leisure and hospitality: Tourism and heritage sites
42. Mannequins and modelling
43. Manufacturing sector
44. Media and Entertainment
45. Mining: Coal mining
46. Mining: Gem and other natural resource industries
47. Mining: Oil and gas industry
48. Mining: Other minerals
49. Petroleum exploration
50. Pharmaceutical industry
51. Postal and Warehousing Professional
52. Property market, Rental, Hiring and Real Estate Services
53. Public Transport: Private-for-hire Vehicle (non-rail) Industry
54. Public Transport-Train services
55. Publishing industry
56. Quarrying industry
57. Quaternary sector: Computing and ICT (information and communication technologies)
58. Quaternary: Research and design (R&D)
59. Quaternary: consultancy (offering advice to businesses)
60. Racing industry
61. Recreation/ Hotel and restaurants
62. Retail trade
63. Scientific, Technical Services and Architectural services
64. Textile industry
65. Utilities: Electricity and Gas services
66. Utilities: Water and Waste Services
67. Utilities: Water, sewerage and drainage services
68. Warehousing
69. Whole sale trade
70. Wine industry