Assessment Details
Qualification Code/Title BSB51215 Diploma of Marketing
Assessment Type Assessment -03 ( Report & Presentation) Time allowed 2 Weeks
Due Date Location AHIC Term / Year 4,2016
Unit of Competency
National Code/Title BSBMKG507 Interpret market trends and developments
Student Details
Student Name Student ID
Student Declaration: I declare that the work submitted is my own, and has not been copied or plagiarised from any person or source. Signature: ____________________________
Date: _____/______/__________
Assessor Details
Assessor’s Name
RESULTS (Please Circle) SATISFACTORY NOT SATISFACTORY
Feedback to student:
............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................
Student Declaration: I declare that I have been assessed in this unit, and I have been advised of my result. I am also aware of my appeal rights.
Signature: _______________________________
Date: ______/_______/___________
Assessor Declaration: I declare that I have conducted a fair, valid, reliable and flexible assessment with this student, and I have provided appropriate feedback.
Signature: ________________________________________
Date: ______/_______/___________

Instructions to the Candidates
? This assessment is to be completed according to the instructions given below in this document.
? Should you not answer the tasks correctly, you will be given feedback on the results and gaps in knowledge. You will be entitled to one (1) resubmit in showing your competence with this unit.
? If you are not sure about any aspect of this assessment, please ask for clarification from your assessor.
? Please refer to the College re-submission and re-sit policy for more information.
? If you have questions and other concerns that may affect your performance in the Assessment, please inform the assessor immediately.
? Please read the Case Study carefully then complete all tasks.
? To be deemed competent for this unit you must achieve a satisfactory result with tasks of this project along with a satisfactory result for the other two assessments.
? This is an Open book assessment which you will do in your own time but complete in the time designated by your assessor. Remember, that it must be your own work and if you use other sources then you must reference these appropriately
? This Report will need to be approximately 1500 words.
? Upon completion of your project, you will be required to deliver a 20-minute presentation. Note this presentation date will be assigned to you by your assessor.
? This is Individual Assessments. Once you have completed the assessment, please provide the Hard copy of the Assessments to your Trainer/ Assessor.
? Plagiarism is copying someone else’s work and submitting it as your own. Any Plagiarism will result in a mark of Zero.
Assessment-3(report and presentation)
Assessment description
You will review and finalise your report (developed throughout Assessment Tasks 1 and 2) on market trends and business performance in response to feedback from your assessor. You will then deliver an informal presentation to a small group.

Procedure/Instructions
Part A
1. Contact your assessor by email, phone or in person to request feedback on your draft report from Assessment Task 2.
2. Based on your assessor’s feedback, review your draft report from Assessment Task 2 and make any required changes, paying particular attention to the visual presentation of the report and the data analysis.
3. Add an appendix to you report that identifies software applications that are commonly used in quantitative and qualitative analysis and outline their key features.
Part B
1. Prepare to present your main findings in an informal presentation, suitable to a team meeting. Your presentation should not be longer than ten minutes. Include some visual graphics to support your analysis and findings (e.g. charts and graphs presented in a slideshow). Your presentation will need to cover:
a. an overview of market trends and developments
b. an overview of the organisation’s current performance
c. a forecast of emerging market needs.
2. Arrange a time with your assessor to deliver your presentation.
3. Deliver your presentation, ensuring that you match your tone and style of delivery to the audience and context (team meeting).
4. Submit the required documents for assessment as per the specifications below. Be sure to keep a copy for your records.
Assessor will provide further instructions in class room on completing assessment tasks which will clearly outline all requirements in more detail and simplistic way according to your understanding level. You may also request your trainer for additional information and may seek help with summarising of all instructions.
Submission specifications
You must submit:
? a final report that includes:
? modifications required by the assessor
? an additional appendix
? notes, handouts or supporting documents from your presentation.
Your assessor will be looking for:
? writing skills to prepare reports containing complex ideas and concepts
? oral communication skills to present information to an audience using appropriate register and vocabulary
? communication skills to draw on a range of communication practices – visual, oral and writing – to present findings
? technology skills to enter and analyse data and to visually present information
? knowledge of:
? internal and external sources of information relevant to market trends
software applications that are commonly used in quantitative and qualitative analysis and their key features.